BLaST Creative Web Design-Grab People With Headlines

When you get up in the morning and reach for the newspaper, what’s the first thing that you do? I don’t know about you, but me, I skim all of the headlines to see which stories I want to read. Well, the same is true online.

We are creatures of habit, we scan websites, reading headlines or what we in the design world call “headings” to help us decide if want to read or stay on this site or not. If you want to give your copy a chance to be read or if you want your visitors to stay, you need to make sure that you use punchy, descriptive headlines.

Your headlines should be a summary of your web content on each specific page, it should be a hook, making people want to read more. Try to use as few words as possible, but make them SNAPY!

And don’t ever pass up the opportunity to use keywords in your headlines. One way that search engines rank you is by looking at the text on your page and especially your headlines. If you want to be listed in “BMW Repair in Billings MT,” it will help if you include those words in your headline, “Metric Wrench offers BMW Repair in Billings MT.”

At BLaST Creative we are certified in Internet Marketing and can assist you with all of your Internet Marketing needs. For more assistance, please contact BLaST Creative.